This Privacy Policy explains how Sorelx collects, uses, stores and protects personal information submitted by users when visiting our platform and purchasing goods. All behaviors related to information use shall follow this policy, and by browsing our platform and using related shopping services, you fully agree to the rules stated in this policy.

We mainly engage in the sales and sales matching of daily footwear products, and all information we collect is only used to smoothly complete order processing, service follow-up and basic user maintenance, and will never use user information for improper commercial expansion or unauthorized information sharing.

The personal information we actively collect includes the contact information you fill in during account registration and order placement, delivery receiving information, payment verification information, order record content, as well as your browsing preferences and product selection habits formed during daily visits. All collected information is only for internal business use, and we will not take the initiative to collect irrelevant sensitive private content without user consent.

In terms of the purpose of information use, first, we use your receiving information to complete goods arrangement, delivery arrangement and logistics progress notification, ensuring that all ordered goods can be delivered smoothly. Second, we use contact information to reply to your product consultation, after-sales consultation, order adjustment and other daily service needs, and timely feed back the latest service progress. Third, we sort out user preference data to optimize product display layout, adjust product stocking types, and improve overall shopping experience. In addition, we will use necessary information to complete order financial verification and transaction record sorting, so as to maintain the normal operation of shopping business.

We will adopt complete technical management measures to protect all stored user information, set internal access authority restrictions, and prohibit internal staff from arbitrarily viewing, copying or leaking user private data. All user data will be stored in a safe operating environment, and regular security inspection and maintenance will be done to reduce the risk of information loss and leakage. We will not sell, rent or transfer your personal information to any unrelated third parties in any form without your explicit written permission.

We may entrust formal service providers to assist in part of the business process, including logistics distribution service, payment channel docking service and platform operation maintenance service. All cooperative service parties must sign strict information confidentiality agreements with us, and they can only use the user information involved to complete the agreed service content. Once the service is completed, the involved information shall be stopped from being used, and they are not allowed to retain or use user information for other purposes privately.

You have the right to check, modify and correct your personal reserved information at any time. If you need to clear your historical browsing records, cancel account related data binding or apply for deleting your reserved personal information, you can send an application through our official customer service channel. We will complete the corresponding information processing within a reasonable time after receiving your legitimate application.

During the use of the platform, some basic browsing tool data will be automatically recorded, which is only used to count platform access volume, optimize page operation fluency and solve common page use faults. This part of data cannot locate specific individual users, and we will not bind it with your private identity information.

We reserve the right to appropriately adjust and revise the content of this privacy policy according to the actual business operation needs. After the policy content is updated, we will publish the latest content on the platform page. Your continued use of our platform and shopping services after the policy update takes effect will be regarded as your recognition and acceptance of the adjusted privacy terms.

If you have any questions, suggestions or disputes about our personal information collection, use and protection rules, you can contact our official customer service channel at any time, and we will respond and solve your problems in a timely and sincere manner.